ebookers plc
Ad hoc-Service: ebookers.com PLC english
Ad hoc announcement processed and transmitted by DGAP.
The issuer has the sole responsibility of this announcement.
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ebookers.com acquires leading Scandinavian
online travel competitor – MrJet.com
London, England – 28 March 2001 – ebookers.com (Nasdaq: EBKR, Neuer Markt: eb6)
today announces the all-share acquisition of MrJet, one of Scandinavia’s
leading online travel companies and ebookers.com’s closest competitor in the
area. The acquisition is in line with ebookers.com’s stated strategy to build
on its strong European position and will make it the leading online travel
agency in the Scandinavian region.
ebookers.com aims to leverage economies of scale resulting from the
acquisition, and build on customer and buyer relationships in order to further
its progress towards cash flow breakeven in Q4 2001 or Q1 2002. MrJet,
headquartered in Sweden will be merged with ebookers.com online Swedish
subsidiary, under the management of Henrik Kjellberg MrJet’s CEO. MrJet sells
mainly flights, and also other travel products, to customers in Norway,
Finland, and Denmark as well as Sweden. ebookers.com already has subsidiaries
in each of these countries, which will manage MrJet’s operations.
MrJet had gross sales of approximately $10m in 2000. Over the past 12 months
MrJet has consistently been among the top 4 online travel sites in Sweden
according to MMXI unique visitors figures.
The consideration for the acquisition is to be paid 100% in ordinary shares,
amounting to a total of 2.6% of the issued shares of ebookers.com on a fully
diluted basis. With the completion of the transaction, if all outstanding
shares were converted to American Depositary Shares (ADSs), the total number of
ADSs outstanding would now be 23,249,245, an increase of 604,481.
For further information:
ebookers.com
Oliver Strong, Investor Relations Executive +44 (0) 20 7489 2239
oliver.strong@ebookers.com +44 (0) 7771 934 153
Jennifer Evans, Public Relations Manager +44 (0) 20 7489 2222
jennifer.evans@ebookers.com +44 (0) 7775 713 262
Cubitt
Fergus Wylie, Public Relations +44 (0) 20 7367 5103
fergus.wylie@cubitt.com +44 (0) 7775 752400
Roland Daniells, Public Relations +44 (0) 20 7367 5117
roland.daniells@cubitt.com +44 (0) 7866 728429
Kirchhoff Consult (Germany) +49 69 7474 8615
Frank Schwarz
frank.schwarz@kirchhoff.de
end of ad hoc announcement, (c) DGAP 28.03.2001
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WKN: 928715; Index:
Listed: Neuer Markt in Frankfurt; Freiverkehr in Berlin, Bremen, Düsseldorf,
Hamburg, Hannover, München und Stuttgart
u
280733 Mär 01
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