BBAG Österreichische Brau-Beteiligungs AG
BBAG Österr. Brau-Bet. AG english
2002 – An Eventful Year
Ad-hoc-announcement transmitted by DGAP.
The issuer is solely responsible for the content of this announcement.
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2002 – An Eventful Year
In 2002, total sales rose by 1.1% to EUR 1.117 million. Adjusting for the
reduced beer taxes in Romania, net sales increased by 2.8% to EUR 920 million.
Beer sales volume increased by 1% to surpass the 13 million hectoliter threshold
for the first time. In its home markets, BBAG strengthened the positioning of
its investment brands and broadened its distribution network.
The non-alcoholic beverages division laid the foundation for future growth. At
the beginning of the year, the DrinkVit fruit juice brand was discontinued and
the Güssing mineral water facility was sold. Thus in 2002, the adjusted sales
volume for Pago and Gasteiner grew by 1.1%, whereas the adjusted sales increased
by 2.3%. After the poor summer weather and the difficult peak season for the
fruit juice business in Europe, BBAG responded for Pago with structural reforms,
which have been largely implemented. They shall free up substantial additional
resources for strengthening the Pago brand in the future.
The real estate division managed to continue its growth. The 2002 sales of EUR
13.7 million recorded an increase of more than 10%. This growth enables BBAG to
develop its divisional vision. The new objective is to become the most
profitable real estate company with regard to the IATX.
Last year, BBAG averaged 7,658 employees. The productivity rose by 10%, from
1,749 hl per employee to 1,930 hl.
Divisional sales figures:
beer non-alcoholic beverages real estate
sales EUR 988m (+2.2%) EUR 115m (-8.7%) EUR 13.7m (+10.5%)
In 2003, BBAG’s vision remains to be the leading brewery group in Central
Europe. This region ranks among the world’s leading growth markets and will soon
be integrated into the European Union`s single market. BBAG will focus on
organic growth and on becoming the low-cost leader. Besides of that, BBAG has
commenced talks about a possible strategic partnership in Central Europe. Apart
from economic factors, Pago’s development will depend on the brand’s positioning
in its core markets. That will be the company`s focus in 2003. The real estate
division will continue its strategy of developing previously unused land and
building sites.
end of ad-hoc-announcement (c)DGAP 07.02.2003
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WKN: 091099; ISIN: AT0000910997; Index:
Listed: Amtlicher Handel in Wien
070730 Feb 03
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