TCL Multimedia Technology Holdings Limited
TCL Taps into Internet Market – Debuts Internet TV Brand ‘FFALCON’ via In-depth Collaborations with Tencent and Alibaba Respectively
For Immediate Release TCL Taps into Internet Market Debuts Internet TV Brand “FFALCON” via * * * (29 March 2017, Hong Kong) – TCL Multimedia Technology Holdings Limited (“TCL Multimedia”, HKSE stock code: 1070) jointly hosted the TCL 2017 New Product Launch in Beijing today. At the product launch themed as “Made a Different World”, TCL unveiled its new flagship TV products, third generation high-end quantum dots TV XESS X2 and X3 series, C2 Theater TV and P3 golden curved TV. It also shared the grand debut of the new internet brand “FFALCON” and four of its new I series products. The Debut of “FFALCON” to Tap into the Internet Market As the demand for traditional TVs has become saturated, there are immense opportunities in the internet market. To tap into the internet TV market, TCL has been actively exploring the major strategic development of internet TV and therefore established in-depth collaborations with various internet enterprises to create the FFALCON brand. Backed by TCL’s strong R&D capability in hardware, and leveraging on the resources in content, artificial intelligence, cloud service and e-commerce platforms of Tencent Video and Youku under Alibaba repsectively, FFALCON is poised to become a significant new player in internet TV industry. Collaborations to Establish Strategy for Smart Living Room to Capture Opportunities It is particularly noteworthy that, Southern New Media, one of the seven internet TV license holders in China, is also an important partner of FFALCON. This in-depth collaboration between TCL and Southern New Media is the first time that internet TV license holder to partner with terminal manufacturer, which is different from the previous cooperation models of internet TV license holders only partinering with content providers, establishing a new cooperation model for both parties. Continuous Technology Upgrade to Advocate Quantum Dots TV Development In addition to the “FFALCON” brand, TCL has unveiled the latest XESS X2 and X3 series TV with the third generation of quantum dot technology as well as various technological upgrades and innovative functions. The third generation of quantum dot products adopts the inorganic three primary colors quantum dot display material that achieves 110% of the industry’s highest colour gamut. They are also equipped with ultra-thin and borderless design, QUHD display quality engine, Dolby Vision HDR technology, MEMC techology and Harman Kardon audio system, achieving significant breakthroughs in technology and cost control. -End- Document: http://n.eqs.com/c/fncls.ssp?u=OYNIDMPUJH Document title: TCL 328 Spring Product Launch Press Release_English
29/03/2017 Dissemination of a Financial Press Release, transmitted by EQS Group. |